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Top 8 Best Techniques & Tricks of Powerful Headlines

December 5, 2020 comments off


Why Headlines are Important :- One should spend more time writing your Headline than the rest content because that’s what more people are going to read. On an average 5 times more people read the Headline than the body content. It is very famously said by David Ogilvy who was a well known grandmaster of copywriting that if you have written your Headline then you already spent 80 cents from one dollar. As now you understand the value of the Headlines so now we will help you to understand some of the magical tips for getting good headlines and some of them are mentioned below:-

  1. Start Headlines with numbers :- The great thing about starting your headlines with numbers is that it crests the curiosity in the people to find out those top 10 or 20 things. It also gives an easy structure for your content as you just need to have a list.
  2. Use How to Headline :- This trick still works as people still  search online for the quires and if your blog or product is solving any problem then you can also target this audience.
  3. Ask Questions :- Questions really engage people and create interest for people and get them into content.
  4. Use Punctuation :- It’s very helpful for SEO, Putting your Keyword in the start of your title which helps people to know what the post is all about and helpful in SEO for Google ranking. 
  5. Be Ultra Specific :- Try to define your article in the title and remember that the headline sets the expectation of the rest of the article.
  6. Use 5 W model :-  5 Ws are engaging and interrogative that are used to gather information by using them in your headline to articulate to the readers the kind of information you intend to provide. 

7. Pay attention to the length of the Headline :- If you want your Headlines to look good and prevent them from being cut off make sure that your headlines are the right length. Google typically displays 50 to 60 characters of a title in the search results. 

8. Flip Features into Benefits :- Try to show the features of your product or service as and benefit to the costumes and the best example for this is iPod where Apple never says that it have 1 GB storage which is a feature of the product but it says in adds that you can have 1000 songs in your pocket.

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Rajesh Kumar
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